Communicate! Why internal email is essential.

Avoid gossiping, address issues, eliminate hand written scribble that ends up in the trash and keep your employees in the loop. These are just some arguments for why an internal newsletter is indispensable.

Recognise that you need to communicate with staff members.

Just because we are in the digital age doesn’t mean we should stop communicating. When people have an issue and they keep it bottled up inside it will eventually, inevitably explode. Avoid your business being caught up in the mess by creating an easy-to-manage internal newsletter.

If employees don’t know the goals of the company or what is expected of them then they don’t really have a cat in hells change of achieving it. There is no need to bombard your staff with an in-depth breakdown of figures or reveal the ins and outs of your strategy, but if an employee can see where they fit in to said “big picture” then this brings a whole host of benefits.

Set the record straight.

Along with sharing positive information with your workforce, there may also be the need for damage limitation. If you can foresee an issue then it’s best to inform employees in advance. First of all they may be able to help or make provisions so they can handle the situation better themselves and secondly it gives you time to present a calming and reassuring turn of events. Someone that knows there will be a 48h technical hitch with their pay will undoubtedly be less enraged than a person who is still clicking refresh on their online banking at 5pm.

Furthermore, gossip spreads like wild fire and just like the relationship between celebrities and the press, you may wish to make an ‘official statement’.

Tailor your message

Whatever information you would like to share, blogs, social media posts, events etc… You can tailor your newsletter campaign to the audience. All you need to do is have the relevant person subscribed to the relevant campaign. You could differentiate between simple things like department or seniority, right through to people of different ages, shift patterns and even personal interests.
So come on, what are you waiting for? Connect and engage with your employees and let them know communication isn’t dead.
If you are looking for a newsletter solution with the possibility to manage multiple campaigns then I would recommend Nouri.sh. It is easy to use, can be tailored to your needs and has a dedicated customer care team.

The last few months have been very busy for us at Nourish. We have put a lot of work to ensure Nourish runs smoothly with minimum effort from your side.

We have put together some simple steps to help in case you need quick troubleshooting advice. If you have scheduled your campaign, however it did not deliver occasionally, please check the following:

1. If you configured a minimum number of posts, you should ensure that you RSS feed has enough new items to send. For example if you configured a minimum of 3 but only 2 posts were written since last newsletter, then it will not send until you have enough posts. You will have to log into your Nourish account and select “cancel” or “send anyway”.

2. Check if the URL of your RSS feed has not changed. This can happen for example if you change the permalinks setting on a WordPress blog.

3. The RSS feed you’ve set up for a blog or webpage may have some errors that need to be corrected. Please note the following:
* Please run your URL through an RSS validation service like the one at http://validator.w3.org/feed to identify compliance errors. RSS feeds should be RSS 1.0, RSS 2.0, or Atom compliant to be used by Nourish successfully.
* Even if your RSS is valid, but there are some errors identified please try to correct them by contacting your IT team or your feed producer.

4. If everything above worked just fine, there still may be issues with the RSS feed accessibility. You may want to contact your feed producer. They may be updating or eventually having site issues, or they may limit third parties, like Nourish, from accessing their site.

If you have configured everything correctly but still there are issues please contact Nourish Customer Support via a Help Desk ticket from within your Nourish account. Alternatively you can use this url directly: http://www.nouri.sh/helpdesk

Of course you are welcome to drop us a line if you are not sure how to perform some of the steps above.

To help you quickly and efficiently we ask you to include as much details in your message to us.

Thank you for using Nourish!
Your Friendly Nourish Customer Support

Nourish is great for your Social Media strategy

Our customers know it, but we thought you may also want to know just how powerful Nourish really is when it comes to engaging an audience.

You know your business best, however one thing we wanted to make sure you have is a great eNewsletter. We have been developing Nourish as the eNewsletter solution that will empower you to differentiate in your Social Media strategy. Your ‘unfair advantage’.

Here is how…

Nearly all news sources on the web use RSS. How many of your readers familiar with RSS? Who knows?… But the good thing is that almost all of them are familiar with email. So this is where comes Nourish helping you to share your content in the format familiar to your readers.

Unlike other tools Nourish only lets you generate emails from an RSS feed. You can use a single or a combination of RSS feeds to streamline valuable and engaging content to your readers. Different feeds can be used for different campaigns, and even different template can be used for each of your newsletters. For example you can communicate with your clients using a different tone to how you communicate with your suppliers.

Nourish is easy to set up and intuitive. It makes managing a large list of subscribers effortless. The opt-out process, as well as subscribing/unsubscribing to individual campaigns is completely automated. Nourish can take the hassle of you managing any number of subscribers, starting from a personal blog to a large company newsletter.

Only those who have run multiple campaigns know how overwhelming that can be. If you aim to target multiple audiences or promote different products, Nourish has a great deal to offer you. It allows you to run multiple campaigns for segmenting your subscribers. Delivering the most relevant content to each group of your readers can boost your open and click through rates and reduce unsubscribers. Plus you have subscribers’ statistics at hand any time to validate the relevancy in the course of your campaigns to their audience.

Nourish allows you to manage multiple campaigns in one single account. Each campaign you create represents a different newsletter. Nice and simple! Unlike any other service Nourish does not limit the number of campaigns you can have.

We know how important it is for B2B organizations for example to segment their subscribers by industry sector. Your campaigns, and the content you deliver with each may vary on (for example) customer demographics, or by set products or services. Or perhaps you may need to have a more ‘independent’ newsletter featuring content from multiple sources.

It’s also easy to create a form for your website to add subscribers to one or more of your campaigns. We have developed a WordPress plugin called Nouri.sh Newsletter that makes this a simple 2 step process.

With the automated scheduling you are sure that your email campaigns go out at regular intervals, without logging in or any manual intervention from your side. Just set and forget!

And my favourite one: your readers like cool custom templates. Your Nourish emails can have your unique branding for a professional look of your campaigns. We can help with that too, just send your brand ideas to: my [at] nouri.sh

Unlike other similar services, Nourish will not force you to upgrade after a trial. Come join us for free today and keep it free as long as you wish!

Plus one: make sure you invite all your friends and contacts too. We’ll make sure they will also get it for free!

We’d like to wish all our readers a Merry Christmas and a Happy New Year!

Thank you for all your feedback and help with making Nourish better. Keep sharing with us!

A joyous and prosperous 2011 from all at Nourish!

* Pay for 11 months and get 1 free (standard discount)

* Already have a Nourish account? – Prepay for 10 months and get 2 free (offer is available for all clients)

* Pay for 22 months and get 2 free + a free template + support with website form integration – Sign up now and receive a template completely customised for your business. Choose your own colour scheme, logo and design for a completely unique look to your newsletter!

Express your interest using the comments form below or emailing me at
my @ nouri.sh

I will be glad to answer any questions you may have or assist you with choosing the best plan for your business.

Offers only available to the end of the month. Don’t miss out – sign up now for your Nourish early Christmas gift!